Overview
What Continual is, and where to start.
The AI-native operating system for business
Continual grows and runs your business with your team, around the clock: one record of your customers, work, and money, with agents and people working on it together and learning from every outcome.
- Which deals close this month?
- Draft an invoice for Ironbridge Freight's confirmed order
Where Continual is going
Our mission is to turn every idea into a great business. Continual gives every business a world model of itself, a live model of its customers, work, and money that an intelligence can act on, and builds business superintelligence on it: an intelligence that runs and grows the business with its team, around the clock. Why Continual explains the vision.
How it works
- One record of the business. Customers, work, and money live in apps on one shared record, so every part of the business sees the same facts.
- Agents and your team, together. Continual's always-on agent does the work, your own agents connect over MCP, and Continual brings people in when a decision is theirs.
- Autonomy you decide. Approvals hold what can't be undone until someone says yes. As Continual earns trust, it does more on its own.
- Every number explained. Metrics such as pipeline and revenue are sums of ledgers, so each opens to the records behind it.
- Goals and learning. Coming: you set what good looks like, and Continual works toward it and learns from every approval, edit, and outcome.
Where to start
Describe your idea, and Continual sets up the business.
Grow your businessGive Continual your website, and it learns what you sell.
Build on ContinualConnect your own agent, or build on the API.
What works today
- Ask Continual for work in your thread, the main way you use Continual.
- Clear your to-dos. Continual gives you to-dos when it needs you. Each opens in its own thread, and you finish it in a keystroke.
- Decide what Continual does alone. Policies hold some changes for your approval, such as issuing an invoice.
- Keep one record of deals, quotes, invoices, and projects in apps such as Sales, Finance, and Projects.
- Read your metrics on the Metrics page, and on the phone, with any number opening to its records.
- See who did what. Every record's activity shows each change, who made it, and why.